Manhattan Fish Market tasting proves educational


Independent contractors within Appco network have had the chance to sample the new Manhattan Fish Market menu and learn more about the seafood specialist company’s product at an event in Singapore.

Appco Singapore and MFM’s partnership began late last year and has already proved extremely fruitful, with contractors selling more than 20,000 coupon cards as part of the campaign during the period.

The $20 coupons, which provide customers with a meal discount, have not only encouraged more people into MFM’s restaurants, but have also improved revenue for the company with add-on purchases.

During an event at the Plaza Singapura MFM outlet this month, contractors working within Appco’s network of independent marketing companies took part in a tasting session to improve their knowledge about what they are promoting.

The session also gave contractors the opportunity to get to know the client better, and provide feedback from MFM customers.

MFM has more than 67 restaurants throughout Asia and the Middle East, with a total of 15 outlets in Singapore.